OUR STORY
In 1902, Gravy Field founded the Branch Ranch family ranch and over 100 years later, our ranch is still family owned and operated by third and fourth generation of the Field family. Today, Branch Ranch Natural is the only grass fed, grain finished natural beef that is raised, finished, processed, and distributed by a family-owned and operated ranch in the United States.
Leading the industry with state of the art computer tracking technology, advanced DNA identification and routine ultrasound feedback measuring the animal’s ribeye thickness and marbling, we have revolutionized the cattle industry, positioning ourselves as one of the most technologically advanced ranches in the United States.
We have developed partnerships with leading agricultural institutions, such as New Mexico State University, to ensure these revolutionary practices are cultivated and sustained.